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EA down in pre-market following Ubisoft’s guidance cut

By Michael Elkins  Shares of Electronic Arts Inc (NASDAQ:EA) are down 0.17% in pre-market trading on Thursday after Ubisoft (EPA:UBIP) surprised with reports that the company...
EA down in pre-market following Ubisoft’s guidance cut © Reuters. EA down in pre-market following Ubisoft’s guidance cut
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By Michael Elkins 

Shares of Electronic Arts Inc (NASDAQ:EA) are down 0.17% in pre-market trading on Thursday after Ubisoft (EPA:UBIP) surprised with reports that the company would lower guidance by at least €430 million (€1 = $1.075), on an implied back half guide of €1.64B. The cut was driven by underperformance of two small franchises, the postponement of Skull & Bones, and to a lesser extent a softer back catalog on casual mobile games.

Ubisoft emphasized its plans to narrow focus on only its strongest franchises, thereby helping them become truly global brands. CEO Yves Guillemot believes that as consumer spending on games suffers due to economic stress and inflation, mega brands such as Call of Duty, FIFA, and NBA 2K, take a higher share of spending leaving less for new launches and obscure titles.

Bank of America analysts wrote in a note, “We believe Ubisoft’s commentary validates our Buy ratings on EA and TTWO, each of which own two “mega brands.” In our September 20th Recession Playbook we highlighted the change in consumption behavior referred to by Ubisoft’s CEO, and we forecast high-single growth for EA in FY24 (driven by a 70% FIFA & Live Services concentration), and 48% growth in TTWO’s PC/Console revenues (driven by several launches from franchises and studio leaders with long-standing reputations as well as steady performance from NBA 2K and GTA Online). Most investors we polled shortly after Ubisoft’s announcement were not concerned about a negative read through for EA and TTWO, and considered the situation idiosyncratic to Ubisoft.”

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05-02-2023 02:12:04 (UTC+7)

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    EUR/USD 1.0795 Buy  
    GBP/USD 1.2054 ↑ Buy  
    USD/JPY 131.19 ↑ Sell  
    AUD/USD 0.6923 ↑ Sell  
    USD/CAD 1.3399 ↑ Sell  
    EUR/JPY 141.62 Neutral  
    EUR/CHF 0.9996 Buy  
    Gold 1,877.70 ↑ Sell  
    Silver 22.390 ↑ Sell  
    Copper 4.0312 ↑ Sell  
    Crude Oil WTI 73.23 Buy  
    Brent Oil 79.82 Buy  
    Natural Gas 2.385 Sell  
    US Coffee C 173.63 Buy  
    Euro Stoxx 50 4,257.98 ↑ Buy  
    S&P 500 4,136.48 ↑ Buy  
    DAX 15,476.43 ↑ Buy  
    FTSE 100 7,901.80 ↑ Buy  
    Hang Seng 21,660.47 ↑ Buy  
    Small Cap 2000 1,985.53 ↑ Sell  
    IBEX 35 9,225.60 Neutral  
    BASF 54.040 ↑ Buy  
    Bayer 56.68 Neutral  
    Allianz 220.75 ↑ Buy  
    Adidas 161.06 ↑ Buy  
    Lufthansa 9.902 ↑ Sell  
    Siemens AG 145.02 ↑ Sell  
    Deutsche Bank AG 11.530 Buy  
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